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Building the (Fundraising) Plane While You Fly It!

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As the landscape of giving changes, nonprofits will have to adapt and re-calibrate development efforts.

Funding Your Impact is Santa Clara County’s premier conference on nonprofit fundraising. This summit will bring together foundation, corporate and nonprofit leaders to discuss ways to grow nonprofit fundraising and revenue.

We’ll share proven fundraising strategies from leading experts and discuss emerging tools and techniques in the fund development field. 

On May 19, we gathered for Building the (Fundraising) Plane While You Fly It!, presented by Chelsey Souza, CFRE (President & Owner, Essex Drake Fundraising Counsel) and Tiona Brady, CFRM (Executive Director, Alameda County Library Foundation).

During this interactive session, Chelsey and Tiona will help attendees learn how to create an annual fundraising plan that builds nonprofit capacity.  Incorporating strategies for diversifying revenue sources and fundraising activities into the fundraising plan will be reviewed.  Attendees will explore proven approaches designed to increase giving from individuals, foundations, corporations, and government entities.


Speakers

Chelsey Souza Essex & Drake Fundraising Counsel

Chelsey Souza, Certified Fundraising Executive (CFRE) is President and owner of Essex & Drake Fundraising Counsel. Since entering the social sector in 2001, Chelsey has worked with robust organizations such as Second Harvest Food Bank of Silicon Valley, eBay Foundation, Silicon Valley Community Foundation, and Californians for Justice. Chelsey specializes in capital campaign feasibility studies, major giving, and board engagement. She is known for her enthusiasm in promoting ethical fundraising. In 2019, Chelsey was named the Association of Fundraising Professionals, Silicon Valley Chapter, Outstanding Professional Fundraiser.


Tiona Brady Alameda County Library Foundation

Tiona Brady, CFRM, is a highly creative and innovative nonprofit management professional possessing nearly 20 years’ industry experience. A Silicon Valley/ Bay Area native, Tiona’s passion for social change, equity and inclusion as well as her multi-faceted approach to fund development has charged her work with an array of companies and organizations such as Cisco Systems, Inc., the Darius Turner Foundation, the NFL (National Football League) and the Alameda County Library Foundation. Tiona was recently featured as a guest host on HTV’s City Pulse Show and has been featured on several local media outlets.


Purchase the Recording

Use the form below to get a recording for this session. You will receive a confirmation email with a link to the recording.

Before purchasing tickets, please review our refund and cancellation policy here.

Check if you're a member or email [email protected] to learn more about SVCN Membership.

Accomodations

SVCN strives to host inclusive, accessible events that enable all individuals, including individuals with disabilities, to engage fully. To request an accommodation or for inquiries about accessibility, or to request the OtterAI transcript, please email Loani Nguyen at [email protected].

Scholarships Available
SVCN is committed to making our trainings and webinars accessible to nonprofit employees who have been underrepresented in nonprofit leadership and management roles. Apply for a scholarship.

  • Select this option only if you or your organization is a current SVCN member for FY 2020-21.

  • Select this option if you or your organization are not current members of SVCN for FY 2020-21.

Please enter your work domain email (e.g. [email protected]). If you do not represent an organization, please use your preferred personal email.


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